Dopamine dressing- fashion industry trend for 2022

WHAT IS DOPAMINE FASHION?

Some experts are of the view that what you wear can affect your sense of well-being. The idea of dopamine dressing is based on the psychological power of dressing. This means dressing up the right way can influence our feelings and enhance and boost our mood. It is believed that sporting such clothing can make us feel more motivated, lively, and happier. Dopamine fashion has gained much significance recently because of the pandemic, subsequent lockdowns and the general shift towards self-care. It is quite natural for people to look for attires that bring joy and happiness to their skin and soul. And what else can motivate and cheer up our soul than vibrant hues and perky prints? These tough times have left people yearning for anything that makes them feel happier. Thus, feel- good fashion is the need of the hour and Loungewear by Shararat promises just that.

IS OUR HAPPINESS REALLY ACTIVATED BY THE CLOTHES WE WEAR?

Dopamine is a chemical that transmits messages between the neurons in the brain that affects our motivation, mood and even attention span. According to psychologists, levels of dopamine affect our mood and happiness. This means low levels of dopamine can leave one feeling low and moody. On the other hand, with dopamine levels on the rise, one feels joyous and happy. And the association between clothing and happiness is surely strong. Clothes, it seems, can uplift your mood and can help you feel confident and motivated. Researchers say there is an association between certain styles and colors of clothing and happiness. And that’s called Dopamine dressing. Our individual choices and preferences play a huge role in the effects of dopamine dressing. Though certain colours and hues can possibly “bring you happiness,” it’s important to understand that style is a very individual thing — one size does not fit all! While some people prefer bright and lively prints and colours, others lean more towards calming hues. Some people might feel comfier in an oversized hoodie while others might go for a comfortable kaftan instead. No matter what your preferences are, at Shararat we offer dozens of styles to match your vibe. Choose from our exclusive range of Happy and Comfortable Clothing by the house of Shararat!